Trackhouse Racing Team adds Pitbull as team partner

Trackhouse Racing Team announced a major addition on Friday, bringing into the fold Armando Perez — best known by his stage name, Pitbull, as a team partner.

Trackhouse Entertainment Group made the news public Friday, which coincides with Pitbull’s 40th birthday. The Grammy Award-winning Latin artist joins team founder and co-owner Justin Marks ahead of Trackhouse’s debut season in the NASCAR Cup Series.

Trackhouse Racing Team announced its entry into the 2021 Cup Series on Oct. 7, tapping Daniel Suarez as the driver of the organization’s No. 99 Chevrolet. The news came with Marks promising “a disruptive and courageous vision” for the team’s direction, with the goal of positioning Trackhouse for success in 2022 with the advent of NASCAR’s Next Gen car.

The addition of Pitbull adds a degree of heft behind the entertainment portion of Trackhouse Entertainment Group’s operations. The performer also known as “Mr. Worldwide” has sold albums by the millions and has built an audience as a brand-building endorser and an activist for social and charitable causes.

Pitbull has some previous exposure with the NASCAR circuit. He appeared with country music star Blake Shelton last March at Phoenix Raceway as the two paired up for a video shoot in the track’s infield.

Suarez, the 2016 Xfinity Series champ and the lone Mexican-born driver currently in the Cup Series, will be driving for his fourth team in as many seasons as he joins the Trackhouse effort.

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